
SALES
CONSULTING
Ok, you're ready to grow?
Tune your sales processes
Let sales & marketing win B2B buyers without you.
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Wins
Higher Sales Revenue
Sales Processes
Higher Profitability
Better Sales Forecasting
Sales Performance
Sales & Marketing ROI
Mission: Make B2B sales easy for business owners...
it shouldn't be hard
Acclario
Thomas
“Our relationship with Mark from EMPAT Consulting has developed into a great partnership. Mark's ability to develop effective sales processes and deliver helpful sales coaching sessions has been invaluable to our organisation.”

Does it Stack Up?
Does your sales and marketing system stack up?
Is it scalable, or does it waste expensive leads?
Your sales processes and tactics need to be coordinated and working together to get the results you need to improve the bottom line.
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It's vital that your customer journey be at the focus of your sales team to achieve sales performance.
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Your goals matter. Free your sales & marketing teams to win more often.
Critical parts of your sales system
If B2B Sales is your responsibility, then you have some pressing priorities.
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How do I get leads?
How do I convert them to customers?
How do I make that repeatable?
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The answer is, build sales processes and systems that allow you to scale the activities required to win new customers repeatably. At EMPAT Consulting we appreciate that whilst you may be able to do these things yourself, you don't have time. How do I know? Because you're reading this and they're still not done.
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There are no short cuts here. You won't find a marketing agency to this, or a salesperson (too busy talking with customers). We can work with you to implement best practice processes; help you choose and integrate your systems and even train your staff on how to use them.
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If you had a car that didn't work, you'd give it to someone else to add, or replace all the parts it needed, so that it performed reliably. Now is the time to do the same for your business.
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Fix Sales Today
Common symptoms

John is...
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Not generating or converting B2B leads
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Needing more customers & revenue.
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Unable to handover to sales team.
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Wearing too many hats.
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Tempted by commission-only-salespeople.
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Frustrated by not being able to find good salespeople.

Lisa is...
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Working too hard pumping out content.
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Waiting for referrals
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Spending hours quoting stuff that don't win.
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Limited budget and too many options
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Digital marketing campaign failed to win new business
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B2B sales not your thing
Delivery is tailored to your business, but this is how we get started.
EMPAT Diagnostic Process©
You are probably only a process or two away from making the leap you need.
Sales success depends on three pillars, the right strategy, process and people. That's why before we change anything I need to learn about your business.
The EMPAT Diagnosis Process is proven to be the fastest way to identify the changes needed before we get started changing anything.
Step 1 - Strategy
3-4 hour workshop allows us to have a good look at the whole machine. Strategy is about how your value is perceived by your customer and what you need to do to help unlock that value for them. We go looking for the parts that will you have the competitive edge and at the same time, look for ways to empower your team.

Step 2 - Process
3-4 hour workshop defines what needs to go back to factory settings. Here we look at your customer journey and buying process to develop a complementary sales process.
Step 3 - People
The fuel in your is your people, and you need to know what's in it. Most people will hire people they like and it is important, but what's going to drive success is whether they are on the right seat or not. Here we look at a combination of behaviour and skills to decide where our focus needs to be.
Let's make some changes.
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Having completed the EMPAT Diagnostic Process we can start building whats missing and fixing what's broken.
Our focus is simple
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Lead generation process.
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Lead conversion process.
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Sales management
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Revenue growth
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