Our Services

Sales Lead Generation (ESO)

B2B Sales Leads Direct to Your Sales System

EMPAT Sales Outreach (ESO) is our done-for-you B2B lead generation service.

We deliver qualified sales leads, real people with a genuine need for a product or service like yours, directly into your CRM for your sales team to convert. This isn’t just a list of names or hollow appointments that no one attends.

Our service is unique because it’s multi-channel and entirely transparent. We work inside your CRM, so you see every interaction and keep the entire database we build. We care about your brand, and if you’re not happy with any messaging, we change it. All our actions are ethical and strictly in accordance with the SPAM Act 2003.

01

Need

More Leads?

Your business has survived on warm referrals and your network, but now you need more. More outbound activity. More sales leads. More new customers.

02

Sales Reps Not

Delivering New Customers?

Sales is a numbers game. Your team may be great at converting, but they often lack the time to do the high-volume outreach required to generate a consistent flow of new leads. Reps are up to 75% more effective when they have qualified leads to follow up.

03

Want To Scale

Your Sales Team?

You have an effective sales system but need to feed new members of the team. New hires don’t have the time or skill to drive enough outreach to perform in their first six months. Our service is the perfect way to fuel a growing sales team.

Download your FREE Sales Leads Checklist!

the 6 things you must consider to review your business sales leads!

Myth Busting

Lead Gen

Myth 1:

Digital scraping of contact details is an easy way to get leads.

Busted: It is prohibited by the SPAM Act 2003 and is not a sustainable or ethical way to build a pipeline.

Myth 2:

We can do this ourselves; it’s easy.

Busted: Experience proves that few companies have the time or dedicated focus to do it effectively. It takes experience and a significant time investment to get results.

Myth 3:

We can wait for referrals.

Busted: Relying on referrals alone leaves your growth to chance and outside your control. Proactive lead generation builds a predictable, scalable system that puts you in command of your growth, creating the consistent results that strategic scaling requires.

How It Works

4 Steps to B2B Sales

Our proven, ethical process generates high-quality B2B leads directly into your CRM, boosting your sales team’s performance and saving you time.

01. Discover & Define:

Align with Your Vision

Strategy: We take time to understand your business and the market you’re in. We help you distil your offering into a compelling offer that can be communicated in cold outreach.

Process: We will audit and tune your sales processes so that you have the best chance of converting the leads we pass to you.

02. Build & Launch:

Craft a Compelling Offer

We believe in leverage because sales is a numbers game. This means that to get you results we:

  • Leverage technology with automation in your CRM system.
  • Craft engaging scripts and email templates
  • Assist you with lead magnet creation

03. Engage & Adapt:

Engage with your audience

To be successful in sales you need to be able to engage with your audience. Our open rates are high because we take the time to get to know your business first. We typically engage a minimum of a 100 contacts per month, send 100’s of emails and make 100’s of phone calls. All of this outreach is recorded in your CRM for your review and remarketing later.

04. Report & Repeat:

Engage with your audience

We all know that successful marketing takes several touch points and some fine tuning. We recognise that and are constantly reviewing and improving our open rates (>50%), clicks, conversions and conversations. Our monthly reporting provides further transparency on our performance, with lead and lagging indicators.

We also like to share our experience and provide monthly coaching with our reports to ensure the best outcome for you.

Key
Client Wins

CRM automations that continue to work for you when you’re busy.

Turbo-charge your sales system.

Repurpose salespeople on high value tasks

Database containing 100’s of relevant contacts for remarketing.

New Sales Leads monthly.

Save time.

Let's Go!

Not ready yet?

Questions & Answers

Frequently Asked Questions

I’ve tried lead generators before with no results. What makes you different?

Most lead generators focus on vanity metrics like booking appointments, which often lead to no-shows because there was no genuine interest. Our process is different because it’s completely transparent and designed to qualify need. We work within your CRM using a multi-channel strategy to engage prospects. We don’t force meetings; we only pass on leads from decision-makers who have a real problem and have specifically asked to talk about a solution.

I have a large database of contacts. Can’t I just email them?

An unmanaged database is often a liability, not an asset. Contact information quickly becomes outdated, and if the list was compiled improperly, using it for cold outreach could be illegal. Even with a perfect list, managing the complex responses and follow-ups from a mass campaign is chaotic without a dedicated system. We provide the process to not only clean and maintain your data but also to manage every interaction systematically, turning a messy list into a predictable sales pipeline.

Why shouldn’t I just handle my own lead generation?

Effective lead generation is a specialised, full-time role. While you could attempt to build lists and manage outreach yourself, this is a significant drain on your time that pulls you away from strategic work. Common time-saving DIY shortcuts like scraping contact data for email blasts are illegal under Australia’s SPAM Act 2003. We provide the expertise and the system to do it effectively and legally, saving you from costly mistakes and freeing you up to run your business.

Sales system that works for your business.

Get a Quote

Contact Us to get your Lead Generation started?

Complete the form and we’ll be back to you within a business day to book in a call. No hawkers or spammers will be replied to. If you need more B2B leads, we are happy to help.

B2B Leads Direct to Your System!

Not sure how to get started?

For just $450 + GST, our 2-hour Workshop including our Sales Lead Ready Assessment is the first step in successful lead generation!